Robert Downey Jr. plans to sue any Hollywood executive who signs off on the creation of his digital replica.
“You’ll be dead,” Swisher noted, to which Downey replied: “But my law firm will still be very active.”
You can have a will and an estate, but if your estate fucks you over is there anything anyone can do about it?
People, your likeness can’t be used by others commercially without your consent, and this goes back way before AI or even computers.
https://en.wikipedia.org/wiki/Personality_rights#United_States
For example:
actor Crispin Glover filed a lawsuit against Universal Studios for both the unauthorized use of his likeness and the use of footage of him from Back to the Future in Back to the Future Part II; his permission had not been sought for the latter and he received no payment. After a motion to dismiss was denied, the case was settled for an undisclosed amount. The Screen Actors Guild changed its rules to prohibit its members from unauthorized mimicking of other SAG members.[51][52]
How’d that work out for Johansson?
lol, like that’s going to stop them.
You signed their contracts and they will find a way to own and replicate your likeness.
surely the contracts he signed are for a limited number of appearances, not to use his likeness in perpetuity. this is nothing new in hollywood, contracts have been drawn up considering likenesses for a very long time, AI is not really anything new in that regard.
He should do it himself and then it’s protected by copyright after he’s dead.
So what keeps someone from running a Robert Downey Jr. lookalike contest, then giving the winner a cash prize in exchange for their likeness?
Oh snap RDJ with the ban hammer! I think Hollywood might be worried now /s
And this was the day Robert Downey Jr. discovered just how little power he actually held.
how so? suing for unauthorized use of likeness is not unusual.
Did he just now realize that he signed away the rights to his digital likeness many years ago?
did he though? in perpetuity?