I’s heard news that BlueSky has been growing a lot as Xitter becomes worse and worse, but why do people seem to prefer BlueSky? This confuses me because BlueSky does not have any federalization technologies built into it, meaning it’s just another centralized platform, and thus vulnerable to the same things that make modern social media so horrible.
And so, in the hopes of having a better understanding, I’ve come here to ask what problems Mastodon has that keep people from migrating to it and what is BlueSky doing so right that it attracts so many people.
This question is directed to those who have used all three platforms, although others are free to put out their own thoughts.
(To be clear, I’ve never used Xitter, BlueSky or Mastodon. I’m asking specifically so that I don’t have to make an account on each to find out by myself.)
Edit:
Edit2: (changed the wording a bit on the last part of point 1 to make my point clearer.)
From reading the comments, here are what seems to be the main reasons:
- Federation is hard
The concept of federation seems to be harder to grasp than tech people expected. As one user pointed out, tech literacy is much less prevalent than tech folk might expect.
On Mastodon, you must pick an instance, for some weird “federation” tech reason, whatever that means; and thanks to that “federation” there are some post you cannot see (due to defederalization). To someone who barely understands what a server is, the complex network of federalization is to much to bare.
BlueSky, on the other hand, is simple: just go to this website, creating an account and Ta Da! Done! No need to understand anything else.
The federalized nature of Mastodon seems to be its biggest flaw.
The unfamiliar and more complex nature of Mastodon’s federalization technology seems to be its biggest obstacle towards achieving mass adoption.
- No Algorithm
Mastodon has no algorithm to surface relevant posts, it is just a chronological timeline. Although some prefer this, others don’t and would rather have an algorithm serving them good quality post instead of spending 10h+ curating a subscription feed.
- UI and UX
People say that Mastodon (and Lemmy) have HORRIBLE UX, which will surely drive many away from Mastodon. Also, some pointed out that BlueSky’s overall design more closely follows that of Twitter, so BlueSky quite literally looks more like pre-Musk Xitter.
Mastodon just sucks as a user experience. Your average Joe doesn’t give a fuck about federation, yet it’s the whole Fediverse crap that harms the UX.
I made the mistake of signing up to a smaller Mastodon instance. Place was virtually empty aside from the lead admin (bit of a pretentious asshole) and a few other guys, and if you decide to browse the All Instances view, you’re flooded with posts from hentai reposting bots. And when I saw the #loli hashtag in one of those posts I immediately noped out.
Threads is still in a really bad state well over a year later. Meta still haven’t implemented hashtags and trending topics (even Mastodon has these), and my feed is full of thirst traps.
Bluesky has it all, and was created by Twitter’s original founders.
Yhea your first mistake is thinking that 99% give a flying fuck about federation
It just makes it’s more complex to adopt
Bluesky ?
Go on there, sign-up, done
Everything works.
Nothing else to do. Nothing to understand.
The lemmy devs should add a feature to their website where you can just create and account and it creates and account on an instance that is closest geographically to the IP address you are connecting from and is federated with the most servers.
Single place for normies to make an account and they don’t have to think about the federation bits, but if they get interested they can always make an account manually on another instance.
That would be helpful.
This is the only correct answer.
It’s easy to get on and it works just like Twitter. People don’t even need to understand what Federation is to get up and running on the platform.
I think the problem is Mastodon makes it hard to find people to follow. I can’t even find mainstream media official accounts, let alone an actual celebrity. The discovery features need to be improved.
Meanwhile on BlueSky I instantly see every major news outlet in my main feed.
federation could be abstracted away, much the same way filesystems are right now
Perhaps… But how exactly?
i wish i had that answer
its usually how corpos and ux people seem solve these issues
Initial log in in the apps should default to mastodon.social with other servers buried under a menu
Not a solution. Defeats the point of decentralisation, putting most (like 90%+) users in one instance. Big instance is sold to Venture Capital Firm because a bunch of amateur moderators call moderate the whole of twitter… and just like that enshitification shall commence.
How so? Folks who care about decentralization can use the menu, no? A common theme in the comments is that most users do not care about decentralization and don’t want to have to pick a server. All that scares them away to centralized platforms like Bluesky and Threads. Even a big centralized fediverse server is better than yet another walled garden they can’t easily migrate off of.
Even a big centralized fediverse server is better than yet another walled garden they can’t easily migrate off of.
No it’s not. If a single server holds a critical amount of the fediverse’s content, they can enshitify.
The reason why the fediverse is resilient to enshitification is due to the fact that it makes migration less painful: If you want to abandon Xitter, which is centralized, you will be unable to access Xitter’s content, which is why it took so long for people to abandon it; but if you want to abandon… let’s say… mastodon.world, you can just make an account on another instance and still access the same content. For enshitification to occur, user’s must be locked in, the federation stops that.
However, this system has one major vulnerability which can completely subvert the fediverse’s ability to resist enshitification: centralization of content. If one instance holds a critical amount of content, they can pull up the drawbridge, that is, de-federate from all other instances. You might think this would upset the users, but it wouldn’t. Most wouldn’t know what federation is, all of mainstream is on the default instance, only the computer nerds are on other instances, so if suddenly, the default instance de-federated from everyone else, and thus becomeing a walled garden just like Xitter, few would notice and fewer would care. And now the default instance is centralized just like Xitter and the enshitification cycle repeats.
If you want an example of this look no further than Gmail. More or less 95% all emails are Gmail. If Gmail de-federates from your instance, you are removed; that means Google can basically dictate what other instances are and aren’t allowed to do. If you do something Gmail doesn’t like, they can de-federate and you instance is now basically useless, since you can’t email 95% of people. Gmail could easily kill Proton Mail by de-federating.
Let’s say I was on a giant Mastodon instance. And they defederated. At that point, would I be able to easily migrate to a smaller one? Or would I have to start up from scratch on the smaller instance?
The absolutely delightful feature that you can use block lists, where you can block all of the MAGA trash with a click and effectively silence them from your life. The ability to collectively silence them is golden.
I don’t think federation has to be an obstacle for non-tech people. They don’t really have to know about it, and it can be something they learn about later. I really don’t know if federation stops people from trying it out. Don’t people think, “I don’t know what instance to join, so I’m not going to choose any?”
Personally, having no algorithm for your home feed is what I don’t like about it. Everything is chronological. Some people I follow post many times a day, some post once per month, some post stuff I’m extremely interested in sporadically, followed by a sea of random posts. Hashtag search and follow is also less useful because there’s no option for an algo.
The UI seems fine to me. I guess I’m not picky about UIs. The one nitpick I have is on mobile, tapping an image will just full-screen the image instead of opening the thread.
For me it’s that more people I wanted to follow are now on blue sky but I have both. I have been liking the community on blue sky a little more.
I never used twitter though so what do I even know lol
Two things I don’t see anybody saying:
- BlueSky is has venture capital funding, giving it greater marketing capabilities. Capitalism isn’t won by having a better product, it’s won by convincing people they should buy your product.
- Dumb luck. Sometimes things just go viral, and you can try to figure it out in hindsight, but even that’s just a guess. If people could accurately predict what was going to be popular, venture capitalists wouldn’t have like a 90% miss rate.
Instead of comparing these smaller platforms together to find out why one is better or not people should be focusing on why xitter and Facebook are still two of the most popular forms of social media.
Network effects, boomers being unable to figure out how to switch
It’s not just boomers though. I work with a lot of younger people and they all still use xitter/facebook.
They either don’t know/care about alternatives because “everyone else is using it”
Easy.
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No one outside of the fediverse bubble gives a fuck about federation. It solves a problem no one has, and offers no real solutions to problems users have.
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Mastodon offers nothing on the Twitter experience outside of “but it’s federated”
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Bro do you really think common people know all about this open source interconnected stuff. Get out of your linux bubble
Twitter is evil
Mastodon has bad UX
BlueSky is fresh
Because they miss the algorithm
the instances I join keep collapsing and getting deleted
tried to register on first mastodon instance that popped up. couldn’t because I have a Russian email. that summed up my experience.
