that would likely turn on him in a heart beat.

Again, what happens to him personally or to Facebook as a company is irrelevant when it comes to how our lives are affected. The regulation of social platforms is good for society regardless of the efect regulation has on the owners or the companies owning the platforms.

Your argument is built around the wrong desirable outcome.

A minority that probably hates his guts.

How is this relevant to us? The subject here is about the platform’s influence on society, not of Zuckerberg.

Is it a scam? How does it work?