I’m clearly doing it wrong because they just don’t seem to believe that they won’t be missing out on their regular programs, many of which they can also access on apps they already have. But they would rather keep watching DirecTV for $120 a month. I’m worn out
Alternatively, if they are happy with their pro-grums, familiar with the interface, and not getting gouged worse than the next cable subscriber — consider letting it rest.
From things like being able to punch in a channel number to having the cable company to call for issues, folks in that generation might really prefer paying.
I’m basing this on my years of experience with a now 60-something and now 80-something. YMMV