https://therecord.media/ford-patent-application-in-vehicle-listening-advertising
Looks like Ford just voted to NOT be my choice of car vendor in future.
However getting this patent could be used by Ford to prevent such systems from beeing used by all vendors, but thats veery unlikely i guess.
Companies patent dumb ideas all the time with no real intention to develop them. No harm in mocking them for it, but I wouldn’t be ringing alarm bells unless they actually start implementing it in their vehicles.
Now is the perfect time to raise alarms loudly and publicly so they understand how upset people will be before investing.
And Sony patented this garbage
Does a Sony Patent Propose Viewers Skip Commercials by Yelling Brand Names at TV?
That was 15 years ago.